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Better Than They Know You.

Know Your Competitors

COMPETITIVE INTELLIGENCE

Data-driven competitive intelligence powered by SimilarWeb, SEO tools, and behavioural analysis — so you can stop guessing and start outmanoeuvring.
68%
of B2B buyers complete research before contacting sales (Forrester)
[?]×
more traffic than you — the average gap between market leaders and challengers (SimilarWeb) [VERIFY WERT]
[?]%
of companies have no systematic process for monitoring competitors online (Crayon 2023) [VERIFY WERT]

THE PROBLEM

You Are Competing Blind

Most businesses have a vague sense of who their competitors are, but almost none know how they actually perform online. How much traffic does your main competitor receive each month? Which channels drive their growth? What content converts their visitors?

Without answers to these questions, your marketing strategy is built on assumption rather than evidence. You may be investing heavily in channels where competitors have an insurmountable lead, while ignoring channels where you could dominate with a fraction of the budget.

  • Which channels drive competitor growth?
  • Which keywords are they winning?
  • How much are they spending on paid ads?
  • Which partners send them traffic?
“68% of B2B buyers complete most of their research before ever contacting a vendor — and they are researching your competitors too.”
— FORRESTER RESEARCH

WHAT WE ANALYSE

Intelligence That Drives Strategy

We use SimilarWeb, SEMrush, Ahrefs, and proprietary analysis frameworks to deliver a complete picture of the competitive landscape. Our reports are not data dumps — they are strategic briefings.

Traffic & Audience Analysis

Monthly visit volumes, traffic trends, audience demographics, and engagement metrics for up to 4 competitors — with 15-month historical trend data on 6 markets.

Channel Mix Benchmarking

See exactly how competitors split traffic across organic search, paid search, social, email, referral, direct and AI engines — and compare it to your own mix.

Keyword Gap Analysis

Identify the high-value search terms your competitors rank for that you do not — with difficulty and volume scoring to prioritise your content roadmap.

Paid Advertising Intelligence

Discover which keywords competitors bid on, estimated ad spend, and the landing page strategies they use to convert paid traffic.

Content & Referral Strategy

Understand which content formats and referring domains drive competitor authority, and identify partnership opportunities you are currently missing.

Ongoing Competitive Monitoring

Monthly or quarterly dashboards that track competitor movements in real time, so you are never caught off guard by a competitor pivot.

WHAT YOU GET

SimilarWeb Expertise Meets Strategic Thinking

Raw data from competitive tools is only as valuable as the analysis applied to it. Our team combines certified SimilarWeb expertise with deep knowledge of digital marketing strategy to translate traffic numbers into actionable priorities.

  • Structured competitive intelligence report (PDF + interactive Data Studio dashboard)
  • Competitor traffic benchmarks with 12-month trend data
  • Channel mix comparison matrix
  • Top 50 keyword gap opportunities with difficulty and volume scoring
  • Paid search intelligence summary
  • Strategic recommendations with prioritised action items

OUR PROCESS

01 — Competitor Mapping

We identify your true digital competitors — not just the brands you think of, but the domains that are actually winning the traffic and keywords you want.

02 — Data Collection

We pull SimilarWeb, SEMrush, and Ahrefs data across traffic, channels, keywords, paid activity, and content — all normalised into a single analysis framework.

03 — Gap & Opportunity Analysis

We cross-reference competitor strengths against your current position to identify the highest-ROI opportunities: where to attack, where to defend, where to ignore.

04 — Strategic Briefing

We deliver a structured report and a live briefing session — not a data dump, but a clear set of prioritised actions with expected impact and effort estimates.

Stop Competing Blind. Start Winning.

Get a complete competitive intelligence report for your market in 5–7 business days. No commitment, no long contracts — just clarity. No commitment. No sales pitch. Just clarity.

REQUEST A COMPETITOR AUDIT

Starke Partnerschaften, starke Ergebnisse

"AdStrive ist als strategischer Berater rund um unsere globale SEA Ausrichtung die absolut richtige Wahl."

Die professionelle und pragmatische Herangehensweise überzeugt uns und hilft den Werbekanal optimal zu nutzen sowie Synergien innerhalb des Konzerns zu erschließen.

DHL

Deutsche Post

"Performance Marketing Experten der ersten Stunde."

AdStrive ist eine durch und durch professionell geführte Agentur, mit sehr kompetentem Team – Performance Marketing Experten der ersten Stunde. Liefern hervorragend ab!

Kai Rieke

Berater

"Ich arbeite seit 15 Jahren in verschiedenen Bereichen mit dem Team von AdStrive zusammen."

Schlaue Leute, mit denen ich die letzten 15 Jahre in den verschiedensten Bereichen zusammenarbeiten durfte. Haben mehrfach bewiesen, dass sie genau verstehen, wie effizientes und reichweitenstarkes Advertising im digitalen Umfeld funktioniert.

Andre Alpar

Investor

"Ich kann AdStrive ausnahmslos empfehlen. Erstklassisches Fachwissen, insbesondere im PPC Marketing."

Magdalena Mues

Geschäftsführerin Claneo

"Mit dem AdStrive-Team triffst du die richtige Wahl – die Erfahrung und Professionalität sind am Markt selten anzutreffen."

Mit Maik arbeite ich schon seit 10 Jahren zusammen. Ich schätze an ihm die unkomplizierte und pragmatische Herangehensweise, schnell die richtigen Lösungen zu finden und das ergebnisorientierte Arbeiten. Mehrfach habe ich mit ihm gemeinsame Kundenprojekte auf Konferenzen vorgestellt.

Nicolas Huber

Digitalmarketing BOSCH

"AdStrive ist eine Agentur, wie es sie in Deutschland wohl nur noch sehr selten gibt."

Maik Ludewig

Geschäftsführer Durstexpress

FAQ

Common Questions

How accurate is SimilarWeb data?
How many competitors can you analyse?
How long does a competitive audit take?
Can you monitor competitors on an ongoing basis?
We already know our competitors. Why do we need a formal analysis?

Request Your Competitor Audit